How is GEO different from answer engine optimisation?

GEO targets citations inside answers generated by assistants. AEO targets answer features like snippets and AI Overviews.

Can you guarantee a citation in ChatGPT?

No. Nobody can. We build the signals those engines use, and we show you what changes.

Do I need this if I already do SEO?

Yes, increasingly. Assistants answer without a click, and only the cited source gets the credit.

Should I block AI crawlers?

No, not if you want citations. Blocking stops you being cited. That is a real trade-off, and your call. We show you what it costs.

AI Search Visibility

Generative engine optimisation for AI citations

Assistants synthesise an answer from sources they trust. We make your pages one of them.

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Generative engine optimisation is the work of getting your brand cited when engines like ChatGPT, Claude, and Perplexity generate an answer. Those engines synthesise from sources they can read and trust. CraftDigitally builds the entities, the authority signals, and the citable pages that put you in the output.

Why assistants do not cite you

The engine cannot read you

AI crawlers are blocked, or the answer is trapped in a script the model never runs.

No entity to attribute to

Inconsistent naming and no organization schema. So there is nothing to credit the answer to.

Nothing worth quoting

Thin, unsourced pages give a model no reason to prefer you over a competitor.

What you get

Readable by AI crawlers

We check what your robots.txt does to GPTBot, ClaudeBot, PerplexityBot and the rest.

An entity engines recognise

Consistent naming and organization schema, so a citation attaches to your brand.

Authority worth citing

Sourced, specific, first-hand pages, because models prefer content they can verify.

A machine-readable map

An llms.txt that points engines at the pages you want quoted.

Multi-engine coverage

We check ChatGPT, Perplexity, and Google AI, because each cites differently.

Visibility you can check

We show you the prompts, and what each engine says before and after.

What the work includes

AI crawler access audit

Which AI user-agents your site allows, and which it silently blocks.

Entity and schema work

Organization, author, and product markup, consistent across the site.

Citable content pass

Key pages rewritten to be specific, sourced, and worth a model quoting.

llms.txt

A machine-readable summary of your site for the engines that read one.

Prompt coverage map

The prompts your buyers use, and whether you appear in the generated answer.

Citation monitoring

We re-run the prompts across engines so you can see what the work changed.

Free tool

llms.txt Generator

Draft an llms.txt so generative engines cite the right pages of your site.

Run it free

Be the answer when someone asksChatGPT

Built for the assistants people actually ask

ChatGPT

Claude

Gemini

Perplexity

Google AI

How the engagement runs

Verify

We test your site the way a crawler sees it, against the live server response.

Report

You get the issue, the evidence, the priority, and the exact fix. In writing.

Fix and grow

Fix it with your own team, or hire us. Either way, the report is yours.

Questions

The questions we get asked before an engagement starts.

Keep exploring

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