Semantic SEO
Topical authority
Topical authority is how thoroughly and credibly your site covers a subject. Search engines reward sites that cover a topic completely, not sites that chase single keywords.
It is built by mapping a topic, covering its questions and entities, and connecting those pages with internal links.
Authority compounds. Once engines see you as a source on a topic, new pages on that topic rank faster.
Related terms
See what is broken on your website
Get a free technical SEO audit. Real checks on your real site, with fixes your developer can act on. No sales call required.
We explain every finding in your audit in plain language, like this.